Mumbai Indians, led by Harmanpreet Kaur, won the first season by defeating Delhi Capitals in the final match. At the same time, the first season of the Women’s Premier League broke many records in terms of viewership. The final match was watched live by 10 million new fans from all over the world on Jio Cinema. This is a record for any women’s tournament. So far, no women’s tournament has been watched by a such number of viewers online.
The Women’s Premier League final was watched by over 10 million viewers in 4K on average over 50 minutes. Actually, the live broadcast of the first season of the Women’s Premier League was live on Sports-18. At the same time, the digital live streaming of this tournament was enjoyed by the fans on Jio Cinema.
On the other hand, Jio Cinema showed live streaming of Women’s Premier League matches in a total of 12 languages , including Hindi, English, Marathi, Bhojpuri, Punjabi, Odia, Bengali, Tamil, Telugu, and Gujarati on Jio Cinema. The Women’s Premier League match in Malayalam and Kannada languages.
“Our vision is to nurture the WPL into the biggest women’s sporting league in the world, and this is a big leap in that direction. To see it already on its way to becoming the largest viewed sports event in the world in the first season is a remarkable feat and witness to the potential,” said Viacom18 Sports CEO Anil Jayaraj.
Anil Jayaraj further added, “We’d like to thank our 50+ advertising partners that met us eye-to-eye on this vision, viewers who pushed us to raise the bar and deliver a world-class viewing experience.”
Jio Cinema will provide live streaming of the upcoming Indian Premier League from 31st march. The first match will be played between Chennai Super Kings and Gujarat Titans.
